Lori Davison is Chief Strategy Officer at Diamond, a leading independent integrated creative agency in Toronto.
Prior to joining Diamond, Lori spent 10 years client-side, most recently as Chief Marketing and Communications Officer for Royal Ontario Museum. Prior to ROM, Lori served as Head of Brand Strategy at SickKids Foundation in Toronto, Canada. At SickKids, Lori was the architect of the groundbreaking SickKids VS brand campaign which succeeded in driving $1.7+ billion in fundraising revenue for the redevelopment of SickKids hospital.
Lori is a recognized leader in the Canadian advertising industry. She honed her skills in leadership roles at agency multi-nationals BBDO and Leo Burnett. She is a known champion of compelling creative ideas with work awarded in every major international advertising show.
Lori was named Canada’s 2017 Marketer of the Year by the Canadian Marketing Association. She is a former Board Director of Heritage Toronto and a passionate Torontophile.